"Branding Chocolates"

A Chat with Steve Whitman of Choco Canyon Artisan Chocolates

July 1, 2013 • Ask Those Branding GuysDownload the podcast (right click and "save as.")
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On the branding couch is Steve Whitman, owner of Choco Canyon Artisan Chocolates, discussing his efforts to brand and market his new chocolate company. Also Glover and Hayduk share their views on how to position your brand to be #1 in the minds of your target customers.