"Achieving the American Dream is Key"

Branding Communities - A New Focus

Feat. Suzanne Schell and Ed Burghard

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On the branding couch is Suzanne Schell, owner of Laguna del Sol, sharing her efforts to brand her clothing-optional resorts. Also joining the show is Ed Burghard, CEO, The Burghard Group and Strengthening Brand America, discussing the importance of community branding and the American Dream Composite Index.