October 21, 2013 at 9:37 AM
By James Glover
Once a Day Marketing
James Glover, That Branding Guy, provides the inspiration and ideas for you to build more mindshare and capture marketshare with your customers in his Once a Day Marketing blog. Tune in often to his short, entertaining and practical marketing and branding tips and watch your organization become more successful and profitable.
Once a Day Marketing™ featured video blog: Managing Marketing Milestones
Hello, I’m Jim Glover, That Branding Guy for Once a Day Marketing™. Today is Smart Monday and we are discussing moving your marketing milestones forward.
There are many marketing milestones that will put your company in a better position. The question is, what milestones should you pursue given scarce resources?
From a strategic point of view, there are many goals related to your marketing and branding. Focus on identifying the marketing milestone most important to the success of your organization. It may be creating a marketing plan, improving your product, developing a new pricing strategy or launching a social media campaign.
Pull a team together and complete that milestone. Then choose the next and finish that one too. Over time, you will find your marketing will advance milestone by milestone and your company will as well. Once a Day Marketing™ positions brands to become #1 in the minds of target customers. Visit our website at www.onceadaymarketing.com. Contact James Glover at (505) 501-1330 or email firstname.lastname@example.org. Listen to Ask Those Branding Guys™ every Monday at noon (MDT) streaming live on SantaFe.com KVSF 101.5 FM.
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