March 1, 2013 at 10:09 AM

Exploring Social Media Marketing - Facebook

Digital Friday/Promotion

By James Glover

Once a Day Marketing

James Glover, That Branding Guy, provides the inspiration and ideas for you to build more mindshare and capture marketshare with your customers in his Once a Day Marketing blog. Tune in often to his short, entertaining and practical marketing and branding tips and watch your organization become more successful and profitable.


Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today is Digital Friday and I am continuing our series exploring social meeting. Part II is focused on how Facebook can be a great tool for creating brand awareness.

Now with over 1 billion subscribers, Facebook is the largest social networking site by far.

It is a tool where you can create an online persona for your company, brand, and products. Many large companies are already doing so. This may be a good time for you to start thinking about having presence on Facebook. If you are going to jump into the world of Facebook, formulate a solid strategy so you are successful.

Facebook can be a pivotal part of a social media campaign and a great way to interact with your customers. The price is right, it’s free. I believe that it will continue evolving into an even more powerful marketing tool, including expanded social commerce and other enhancements that Facebook will unveil in the future.

Watch our Once a Day Marketing™ video to learn more: Branding With Facebook

Once a Day Marketing™positionsbrands to become #1 in the minds of target customers. Visit our website at You may also contact James Glover at (505) 501-1330 or email

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