November 22, 2013 at 11:10 AM
By James Glover
Once a Day Marketing
James Glover, That Branding Guy, provides the inspiration and ideas for you to build more mindshare and capture marketshare with your customers in his Once a Day Marketing blog. Tune in often to his short, entertaining and practical marketing and branding tips and watch your organization become more successful and profitable.
Once a Day Marketing™ featured video blog: Impact of Long-Term Blogging
Hello. I'm Jim Glover that branding guy for Once a Day Marketing™. Today is Digital Friday and we are looking at a study by HubSpot on the impact of long term blogging.
HubSpot completed a study involving 7,000 of their customers who answered questions about inbound marketing. They found some very eye-opening statistics that may cause you to re-evaluate blogging for your company.
Here are 5 interesting findings related to blogging:
You may not experience the same lift that the companies in the HubSpot study enjoyed. However, the point is blogging does work. When you have a small number of blog you generate less attention than when you have a large number of blogs. I highly recommend that you consider blogging. If you aren’t blogging and your competition is, they are the ones seeing the increase in traffic flow.
Once a Day Marketing™ positions brands to become #1 in the minds of target customers. Visit our website at www.onceadaymarketing.com. Contact James Glover at (505) 501-1330 or email firstname.lastname@example.org. Listen to Ask Those Branding Guys™ every Monday at 11:00am (MST) streaming live on SantaFe.com KVSF 101.5 FM.
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