April 1, 2013 at 6:00 AM
By James Glover
Once a Day Marketing
James Glover, That Branding Guy, provides the inspiration and ideas for you to build more mindshare and capture marketshare with your customers in his Once a Day Marketing blog. Tune in often to his short, entertaining and practical marketing and branding tips and watch your organization become more successful and profitable.
Hello there, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today is Smart Monday and I am excited to share with you news about my brand new radio show designed to enhance you branding and marketing.
The show is called "Ask Those Branding Guys," and I am co-hosting with my long time friend Dave Hayduk, That Marketing Guy from HK Advertising. The show will be aired weekly on the radio and also streamed live via the internet. We are going to put brands “on the couch” to help them solve their branding problems. You, as a listener, are going to learn a lot about how to enhance your brand as well.
One segment of the show is called On The Branding Couch, where we will talk in depth with a brand manager or owner of a company about their brand and see if we can create smart recommendations to enhance that brand.
Another segment is News & Views where we will recap activities going on every day, all over the world, focused on branding and marketing. The Building Your Brand segment is where we provide knowledge, strategy, tactics and try to inspire you to market and brand every day.
In Shining Brightly, we will rate brands that are doing an exemplary job. Lastly, we have Ask Those Branding Guys, where you can text or e-mail us with branding questions that we will answer on the air.
Listen to our radio show every Monday at noon MDT on KVSF Voice of Santa Fe 101.5FM or, go online to www.santafe.com key word “voice” and you will be able to hear our shows live no matter where you are in the world. Every show will be recorded so you can tune in later to one of our podcasts.
We looking forward to you tuning in every week to "Ask Those Branding Guys" and we hope you will share this with your friends online, the more the merrier.
I'm Jim Glover, That Branding Guy, for Once a Day Marketing™ and we'll see you next time.
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