Blogs by James Glover

James Glover, That Branding Guy, provides the inspiration and ideas for you to build more mindshare and capture marketshare with your customers in his Once a Day Marketing blog. Tune in often to his short, entertaining and practical marketing and branding tips and watch your organization become more successful and profitable.

Topic: Once a Day Marketing

James Glover is the founding partner of Once a Day Marketing, LLC, one of the top strategic branding and media consultancies in New Mexico. He positions brands to become #1 in the minds of their target customers. Glover is also the co-host of Ask Those Branding Guys radio show on KVSF 101.5 FM. Tune in every Monday at 11am. Glover resides in New Mexico and hails from California. He has worked in Silicon Valley and Los Angeles, and holds a BS in international business from the University of Oregon and an MBA from the University of California, Irvine. To learn more, visit www.onceadaymarketing.com.

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December 16, 2013 at 8:23 AM

Tactical Implementation – Opening the Playbook

Smart Monday/Process

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December 13, 2013 at 10:34 AM

Social Media Statistics to Ponder - Part 2

Digital Friday/Promotion

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December 12, 2013 at 9:47 AM

Seeking Your Next Big Idea

Recon Thursday/Process

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December 11, 2013 at 8:07 AM

Finding New Market Opportunities

Action Wednesday/Process

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December 10, 2013 at 9:02 AM

Branding a Retailer With Eclectic Merchandise

Strategic Tuesday/Positioning

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December 9, 2013 at 10:55 AM

Planning Your 2014 Branding Strategy

Smart Monday/Process

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December 6, 2013 at 12:02 PM

Social Media Statistics to Ponder - Part 1

Digital Friday/Promotion

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December 5, 2013 at 5:00 AM

Crafting a Winning Culture Part 2

Recon Thursday/Process

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December 4, 2013 at 5:00 AM

Crafting a Winning Culture Part 1

Action Wednesday/Process

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December 3, 2013 at 10:42 AM

Maintaining Brand Continuity

Strategic Tuesday/Positioning

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December 2, 2013 at 8:13 AM

Allocating Marketing Resources

Smart Monday/Process

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November 29, 2013 at 11:11 AM

Expand Brand Awareness Using Blog Aggregators

Digital Friday/Promotion

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November 28, 2013 at 6:36 AM

Choosing the Right Media Producer

Recon Thursday/Process

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November 27, 2013 at 10:34 AM

Branding a Niche Resort

Action Wednesday/Positioning

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November 26, 2013 at 11:10 AM

Promoting an Iconic Brand

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November 25, 2013 at 10:25 AM

Consumer Adoption of Innovation

Smart Monday/Process

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November 22, 2013 at 11:10 AM

Blogging Enhances Traffic and Lead Generation

Digital Friday/Process

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November 21, 2013 at 10:33 AM

Choosing Your Advertising Agency

Recon Thursday/Process

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November 20, 2013 at 10:45 AM

‘Selfies’ - Strong Indicator of Social Media Usage

Action Wednesday/Promotion

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November 19, 2013 at 10:22 AM

Brewers Guild Promotes Member Brands

Strategic Tuesday/Positioning

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